Editorial Guidelines

These guidelines outline the standards for all content published on MickZhang.com. They ensure consistency, accuracy, and adherence to our brand voice and legal obligations.

I. Core Principles

Mission/Values:

To empower individuals with the knowledge and resources they need to improve their credit scores and secure appropriate insurance coverage. We value clarity, accuracy, and user-friendliness.

Target Audience:

Individuals seeking to improve their credit scores and those looking to purchase insurance (auto, home, life, etc.). This includes people with limited financial knowledge who need clear, accessible information.

Content Scope:

  • Product Reviews: In-depth evaluations of credit repair services and insurance products.
  • Guides: Step-by-step instructions and actionable advice on credit building and insurance-related topics.
  • Informational Articles: Explanations of key concepts, industry trends, and relevant financial news.

II. Content Standards

Quality and Accuracy

  • Research: All content must be thoroughly researched using credible sources. Cite sources whenever possible.
  • Fact-checking: Rigorous fact-checking is mandatory. Verify all information before publishing.
  • Readability: Write in a clear, concise, and accessible style. Use plain language and avoid jargon.

Originality and Ethics

  • Plagiarism: Plagiarism is strictly prohibited. All content must be original.
  • Copyright: Respect copyright laws. Obtain necessary permissions for any copyrighted material.

Voice and Tone

  • Brand Voice: Concise, helpful, and friendly.
  • Tone: Informative and engaging. Maintain a positive and empowering tone.

III. Legal and Updates

Legal Compliance

  • All content must comply with relevant laws and regulations, including those related to financial advice, advertising, and consumer protection.
  • Ensure all product reviews and recommendations are unbiased and clearly disclose any affiliate relationships.

Content Updates

  • Regularly review and update published content to ensure accuracy and relevance.
  • Promptly correct any errors or outdated information.

IV. Implementation and Enforcement

  • These guidelines are applicable to all contributors and editors at MickZhang.com.
  • The editorial team is responsible for enforcing these guidelines and ensuring all content meets the required standards.
  • Feedback and suggestions for improvement are welcome and should be directed here.